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Riley vs Birdeye

20% of the features 80% of dentists actually use.

audit the outcome · verify activation · prove it every Friday

Birdeye sells the whole reputation suite. Riley delivers the parts that matter (reviews, AEO, recall) in Slack, with the dashboard you don't need.

R

Riley

Free $0 · Starter $99 · Growth $249 · Studio $499/mo

AI coworker for dental practices. Drafts review replies, runs recall, recovers missed calls, and ships a weekly digest in Slack.

B

Birdeye

$299 to $1500+/mo (sales-quoted)

Reputation + customer-experience SaaS for multi-location brands. Heavy dashboard surface; sales-led pricing.

Short version

Four bullets, the whole comparison.

  • Birdeye is enterprise-grade with a full dashboard; Riley is Slack-grade with the dashboard you don't open.
  • Birdeye covers reviews, listings, surveys, payments, BNPL. Riley covers reviews, AEO, recall: the ones that move patients.
  • Birdeye is sales-led SaaS. Riley is an operator-led outcome package with visible activation gates.
  • If you already have an operator running Birdeye well, stay. If you don't, hire Riley.

Feature by feature

What's actually different.

Feature
Riley
Birdeye

Google review monitoring

Yes
Yes

Reply drafting

Approval-first AI
Bulk templates + AI

AEO / AI search visibility

Yes
Partial

Multi-location dashboard

Up to 3 locations on Scale tier
Yes

Listings management

No
Yes

Patient surveys

No
Yes

Text-to-pay / BNPL

No
Yes

Slack-first delivery

Yes
No

Self-serve onboarding

Birdeye requires sales call + demo

Yes
No

Pricing visible on site

Yes
No

HIPAA BAA available

Scale tier
Enterprise tier

Why practices switch

The difference that shows up in your week.

No dashboard you don't open

The Birdeye complaint we hear most: 'we use 20% of the features'. Riley ships the 20%. Reviews, AEO, recall, drafted in Slack and approved with one tap.

Pricing you can plan around

Plans from $99 to $499/mo. A fraction of Birdeye's price. Cancel anytime. No 'contact sales for pricing' wall on a category where every competitor hides the number.

AEO baked in, not bolted on

Riley tracks the 6 signals AI search engines use to pick recommendations and ships content drafts to close the gaps. Birdeye treats AEO as a feature on the Enterprise tier.

Self-serve in 30 seconds

OAuth into Google + Slack and you're live. No demo call, no implementation team. Birdeye's deck is impressive; Riley's first week is.

When to choose which

Not a fit for everyone. Honest take.

Choose Riley if

You run 1 to 3 dental locations, want the reviews + AEO + recall outcomes without the listings/survey/BNPL surface area, and prefer Slack to dashboards.

Choose Birdeye if

You run 10+ locations across multiple brands, have a dedicated marketing team, and need the full reputation + experience suite (surveys, payments, listings).

See it in your own practice.

Start with an outcome audit, activation checks, and a proof path before anything goes out live.

Get outcome auditBook a 15-min demo