Use cases

What Riley actually does, package by package.

Hire Riley, your AI worker, into the tools you already use: Slack, email, text. Pick the package you need and Riley runs it for you 24/7. Reputation is live; Content, Ads, and Outbound are available; Front Desk is in beta. For every job, Riley drafts, you approve, and the results land in a weekly receipt. No abstract “AI assistant” talk.

01 · REPUTATION · LIVE

More reviews, and a reputation that's protected.

The outcome: a steady stream of review proof and a fast, on-brand reply to every one. Works the same whether you run a dental practice, a med spa, or an HVAC company. Riley prepares review requests, drafts replies in your voice, and flags anything negative to you first. Every draft waits for your approval before it posts.

What changes: More reviews answered in your voice, every week, with nothing negative slipping past you.

Inputs

  • · Google Business Profile connection
  • · Brand-voice setup (about 10 minutes)
  • · Approval rules (default: every reply waits for your tap)

Workflow

  1. Riley prepares review requests and watches authorized sources for new reviews
  2. It drafts each reply in your brand voice: warm for positive, careful for negative
  3. Drafts land in your approval queue in Slack, email, or text; negative reviews route to you first
  4. You approve, Riley posts, and every reply, request, and rating change lands in your weekly receipt
Proof Your Friday Receipt shows the proof: review requests sent, replies drafted and approved, negatives flagged, and your rating trend.

02 · OUTBOUND · AVAILABLE

More sales conversations, started for you every week.

The outcome: a full pipeline of new conversations. Same job for a law firm chasing consultations or an HVAC company filling the shoulder season. Riley finds prospects that match your ideal customer, drafts every message, and queues it for your go-ahead. Sending switches on once your account is funded and consent is in place. Until then, Riley keeps the drafts ready.

What changes: A steadier flow of new sales conversations, started for you while you run the business.

Inputs

  • · Ideal-customer profile (Riley suggests one; you confirm)
  • · A funded sending channel, email or text, plus consent to send
  • · Optional: CRM access for handing off warm replies

Workflow

  1. You describe your ideal customer once: industry, area, size
  2. Riley builds a prospect list, refreshes it on a schedule, and drafts personal outreach (no blast templates)
  3. You approve by batch or one at a time, right in your channel; Riley sends and tracks replies
  4. Riley classifies replies, drafts follow-ups, and logs warm leads to your CRM
Proof Your Friday Receipt shows the proof: prospects found, messages approved and sent, replies classified, and warm leads handed to your CRM.

03 · ADS / STUDIO · AVAILABLE

Ad creative without a marketing team.

The outcome: fresh ad angles, hooks, and copy every week, so creative fatigue stops draining your budget. Same for restaurants, dental practices, and med spas. Riley drafts variations into your approval queue and proposes the next round based on what's working. Written copy and creative prompts are live now. Longer voice and video pieces are capped while we scale that up. Nothing runs without your approval.

What changes: Fresh ad angles ready to approve every week, so creative fatigue stops draining the budget.

Inputs

  • · Ad or social account access (you keep control of budget)
  • · Brand assets and offer details (one-time setup)
  • · Approval rules (default: every ad waits for your approval)

Workflow

  1. Riley learns your offer, audience, and brand voice from a short setup
  2. It drafts ad variations (angles, hooks, copy, and creative prompts) into your approval queue
  3. You approve in Slack or email; Riley publishes the approved creative to your connected channels
  4. Riley tracks performance and proposes replacements for the underperformers
Proof Your Friday Receipt shows the proof: which ads ran, how they performed, and what Riley wants to test next. Winners and losers both.

04 · CONTENT · AVAILABLE

Stay visible without posting every day.

The outcome: a regular run of posts, captions, and short scripts that keep you visible, without carving out time to write. Same for an HVAC company, a restaurant, or a med spa. Riley drafts post ideas and a content calendar into your approval queue. Drafts are available now. Auto-posting to your channels is in beta, so for now Riley hands you scheduled, ready-to-publish content.

What changes: A steady run of on-brand posts ready to publish, without you carving out time to write.

Inputs

  • · Brand voice and offer details (one-time setup)
  • · Social or website access (optional, for scheduling)
  • · Approval rules (default: every post waits for your approval)

Workflow

  1. Riley learns your brand voice, offers, and audience from a short setup
  2. It drafts post ideas, captions, short scripts, and a content calendar into your approval queue
  3. You approve in Slack or email; Riley schedules the approved content (auto-posting in beta)
  4. Riley repurposes what works into fresh angles for the next cycle
Proof Your Friday Receipt shows the proof: content drafted, approved, and scheduled, plus what Riley plans to repurpose next.

05 · FRONT DESK · BETA

Never miss another customer.

The outcome: every missed call and inbound message gets caught and followed up, so it stops becoming someone else's customer. True for a plumber under a sink and a dentist mid-procedure alike. Riley answers common questions, captures appointment requests, and drafts a follow-up in your voice for your approval. Voice answering is live in beta. Text-back over SMS switches on once your business phone number is connected.

What changes: Fewer missed calls turning into someone else's customer, each one caught and followed up.

Inputs

  • · Business phone number (text-back activates once connected)
  • · Voice and tone preferences (about 5 minutes)
  • · Approval rules (default: every follow-up waits for you)

Workflow

  1. Riley answers common questions and captures appointment requests as they come in
  2. It logs missed calls and drafts a follow-up text or email in your voice, ready for review
  3. You approve (one tap to send, one tap to edit) and Riley alerts you to anything urgent
  4. Recoveries, follow-ups, and outcomes land in your weekly receipt
Proof Your Friday Receipt shows the proof: missed calls caught, follow-ups drafted and approved, and how many leads came back.

Pick the package you need. Riley starts drafting tomorrow.

Start with one package and add the others when you're ready. Riley drafts, you approve, and every Friday you get a receipt of the work. Anything consequential waits for your approval.